{"id":4368,"date":"2012-11-29T09:54:51","date_gmt":"2012-11-29T09:54:51","guid":{"rendered":"https:\/\/cinema.video\/?p=4368"},"modified":"2026-04-10T03:24:11","modified_gmt":"2026-04-10T01:24:11","slug":"la-salaunattrazione-turistica","status":"publish","type":"post","link":"https:\/\/cinema.video\/it\/la-salaunattrazione-turistica","title":{"rendered":"LA SALA Un&#8217;attrazione turistica"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-4403\" style=\"border-style: initial; border-color: initial; float: left; border-width: 0px;\" title=\"sala2\" src=\"https:\/\/cinema.video\/wp-content\/uploads\/sala2.jpg\" alt=\"\" width=\"158\" height=\"132\" srcset=\"https:\/\/cinema.video\/wp-content\/uploads\/sala2.jpg 158w, https:\/\/cinema.video\/wp-content\/uploads\/sala2.jpg 150w\" sizes=\"auto, (max-width: 158px) 100vw, 158px\" \/><\/p>\n<p>Quando la sala fa bene al turismo: la regione di <strong>Malpolska<\/strong> \u00e8 diventata un caso esemplare perch\u00e9 \u00e8 riuscita a digitalizzare 18 sale grazie ai fondi FESR: nel 2008, in\u00a0cerca di un\u2019opportunit\u00e0 per implementare il progetto di cinema digitale, la Cinema Development Foundation partecip\u00f2 al bando del programma per la regione di\u00a0Malopolska 2007-2013, che aveva fra gli obiettivi, (sotto la voce \u201cTourism and\u00a0Entertainment Industries\u201d), anche quello di sviluppare l\u2019attrattivit\u00e0 turistica della regione.<br \/>\nIl processo di digitalizzazione ha puntato quindi alla trasformazione del network dei cinema locali (molti dei quali rischiavano la chiusura, minacciati dai multiplex) in attrazioni turistiche, creando delle \u201cart houses\u201d digitali dove proiettare contenuti nuovi, film in 3D e\u00a0anteprime, video promozionali sulle attrazioni delle citt\u00e0 parte del network e offrire prodotti combinati (giri turistici per il weekend abbinati a proiezioni cinematografiche).<br \/>\nDel caso si \u00e8 parlato anche al Festival di Roma, nell\u2019ambito del Media-Day.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quando la sala fa bene al turismo: la regione di Malpolska \u00e8 diventata un caso esemplare perch\u00e9 \u00e8 riuscita a digitalizzare 18 sale grazie ai fondi FESR: nel 2008, in\u00a0cerca di un\u2019opportunit\u00e0 per implementare il progetto di cinema digitale, la Cinema Development Foundation partecip\u00f2 al bando del programma per la regione di\u00a0Malopolska 2007-2013, che aveva [&hellip;]<\/p>\n","protected":false},"author":101032,"featured_media":4403,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow3e7fCw:productID":"","_crdt_document":"","footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-4368","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-senza-categoria"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>LA SALA Un&#039;attrazione turistica - Cinema &amp; Video International<\/title>\n<meta name=\"description\" content=\"LA SALA Un&#039;attrazione turistica \u2013 la sala unattrazione turistica. 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